The Journal

Stories. Insights. Science.

Formulation thinking, ingredient deep-dives, and the research behind what we put in.

Stress & Cortisol

Sleep and cortisol: What the evidence shows

Sleep and cortisol are locked in a bidirectional relationship that most people underestimate. Cortisol follows a strict 24-hour rhythm — peaking roughly 30 minutes after...

Stress & Cortisol

Adaptogens & ashwagandha: what the evidence shows

Ashwagandha is probably the most studied adaptogen in clinical literature right now. A 2024 systematic review and meta-analysis covering multiple randomised controlled trials found statistically...